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Call Number : 423 av p 2012 - 1
Judul : Preferensi Pengusaha UKM untuk Menjadi Nasabah Perbankan Syariah di Semarang Tahun 2012
Judul Asli :
Judul Seri :

Pengarang : AVIVAH
PEMBIMBING: YULIANTI RAHMANI TIMORITA
Subyek : 1.PENGUSAHA UKM
2.NASABAH PERBANKAN SYARIAH

Abstrak : Since 1992, began operating what is a dual banking system in Indonesia. Applay conventional banking interest rates go hand in hand whit a base o f Islamic banking to the system o f Sharia. Policies such as this is a real option, because at this time in the community also think so, especially Small and Medium Enterprenuer?s. Public confidence in the bank's Sharia (Small and Medium Enterprenuer?s) that have been built long ago o f course not easy to be directed to the Islamic sharia-based banking. Knowledge o f Islamic banks is necessary to note Small and Medium Enterprenuer?s and other communities, because knowledge o f Islamic banks considered important in influencing them to become customers o f Islamic banks. His lack o f Islamic bank branches also influence the decision-making as a customer.This study aims to determine the preferences o f potential entrepreneurs and Small and Medium Enterprenuer?s to Islamic banking customers. Techniques o f data collection using questionnaires and interviews related to the research topic. Data analysis techniques using statistical analysis techniques presented in the description o f the frequency distribution that aims to describe the symptoms and factors that affect Small and Medium Enterprenuer?s. Based on the research results can be seen that: 1) Preferences Small and Medium Enterprenuer?s in Semarang is influenced by several factors. Dominating factor in their decision-making is; the name o f Islamic Sharia bank is used, the products offered by Islamic banks according to their needs, the information that Islamic banks do not miss, the results given Islamic banks is lower than conventional banks, Islamic banks as well as location within easy reach. 2) he potential o fSmall and Medium Enterprenuer?s in Semarang is very large, judging from the dominating factor in their decision to Islamic bank customers in the city of Semarang. Religion or religious factors do not affect their value in decision making. Behavior o f a customers' savings in banks or Shariah like this because o fthe religious orders, invest in a lawful and avoid usury.Keywords: Preference, Small and Medium Enterpreneur?s, Customers of Islamic Bank

Lokasi : Perpustakaan Pusat UII
Jenis : Skripsi
DDC : 423

Penerbit : Prodi Ekonomi Islam FIAI- UII
Tahun Terbit : 2012

ISBN / ISSN : /
Jumlah Eksemplar : 1
Jumlah Tersedia : 0
Jumlah Ditempat : 0

Informasi Digital
Abstrak : abstract.pdf
Cover : cover.pdf
Daftar isi : daftar isi.pdf
Preliminary : preliminari.pdf

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